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FINANCE

MONTHLY

GAME

CHANGER AWARDS

2017

21

www.

finance-monthly

.com

Today, HHF’s services support more than 20,000 UK based SME’s of all

sizes and stages. In 2016 alone, HHF provided finance for more than

6,000 businesses lending in excess of £150 million. Such achievements

have been largely driven by a substantial appetite for growth, and

a reputation for providing customers and suppliers with the most

competitive service in the industry.

Over the last seventeen years, Mark has grown the company to

become the largest independent finance house in Wales, and one

of the leading providers of SME finance in the UK. As Chief Operating

Officer, Mark embodies a ‘can do attitude’, promoting HHF’s broker like

mentality and commercial funder scale capabilities. Looking ahead,

he remains an integral part of the management team responsible for

driving improvements in in innovation, accessibility and customer value.

In short, Mark’s work has had a game changing impact on the leasing

industry, and has positioned Henry Howard Finance PLC as a leader of

business finance. As a result, HHF is set to challenge the challengers.

ABOUT HENRY HOWARD FINANCE

Established in 1996, Henry Howard Finance (HHF), is one of the UK’s

leading business finance providers to the SME sector, offering a wide

range of independent financial services.

As specialists in SME finance the company provide a ‘one-stop shop’

approach to lending; including the provision of finance for a range of

business assets, and solutions for businesses facing cash flow issues.

The team at HHF are well equipped to offer a number of flexible finance

agreements for business owners, including asset finance, hire purchase,

invoice discounting and invoice factoring.

The alternative lending market has expanded rapidly over the last

couple of years and can often appear daunting to business owners.

At HHF, dedicated relationship managers are well aware of pressures

growing businesses face, and from the first conversation, will look at

various alternative funding options to provide exactly the right lender

and product.

As an independent finance house with a substantial own book facility

and dedicated underwriting team, HHF eliminate certain restrictions

that impose upon high street lenders. Certainly, the in-house funding

line allows the business to make timely and reasonable decisions ahead

of many high street lenders. As a result, clients and customers alike

benefit from bespoke financial products and tailored lending facilities

most appropriate to their specific future plans.

HHF’s responsive and flexible approach over the last decade has seen

CONTACT

Mark Crook - Chief Operating Officer of Henry Howard Finance Group

Tel: 01633 439 589 | Email:

enquiries@hhf.uk.com

| Website

www.henryhowardfinance.co.uk

the brokerage grow to a lending portfolio substantially increase year on

year. In 2016 alone, HHF provided finance for more than 6,000 businesses

lending in excess of £150 million. At this point in time HHF currently provides

financial support to over 20,000 different UK businesses across a variety of

sectors.

In June 2014, HHF received a £25 million investment from Cabot Square

Capital, a private equity investor. This investment allowed HHF towritemore

business using its own capital, and supported the development of four

business divisions dedicated to providing access to finance, equipment

and services, namely; HH Cashflow Finance, HH Retail Finance, HH Vendor

Finance and HH Asset Finance.

The group also used the additional funding to develop its comprehensive

funding platform and technological infrastructure, including an online

funding portal known as ‘HowApp’ which offers instant financing decisions

to vendors.

In 2016, HHF also agreed a £51m asset finance facility with the British

Business Bank’s ‘Enable Funding’ programme. The facility, which is 50%

guaranteed by the European Investment Fund, further extends the

funding facilities of the Group to an even larger portfolio of UK businesses.

At HHF, the approach is personal. The management team bring a “can

do” attitude to business finance, combining a broker-like mentality with

funder capabilities. As a well-established independent lender with a

range of services, expansion is set to continue throughout 2017.

FIRM PROFILE

• ‘Best Channel Business Service’, Comms National Awards 2016

• ‘Vendor Specialist of the Year’, Leasing World Awards 2015

• ‘Comms Business Channel Product of the Year: Professional

Services’ Comms Dealer, 2016

• ‘Asset Based Finance Broker of the Year 2017 Nominee’ Business

MoneyFacts, 2017

PRACTICE AREAS

• Asset Finance

• Vendor Finance

• Retail Finance

• Cashflow Finance (including invoice discounting and

invoice factoring)