Jerrold Holdings becomes ‘Together’ in new unification

Together is the new name for the financial services group previously known as Jerrold Holdings. The specialist lender, which offers residential and commercial mortgage loans to niche market segments underserved by mainstream lenders, believes that the new brand identity will affirm its status as a leading finance provider.

The business has established itself over 40 years of successful trading as a serious challenger to the mainstream lenders in its key product offerings, thanks to its common-sense approach to lending.

As a unified new brand, Together encompasses the full range of the group’s products, which were formerly known under separate names including Auction Finance, Blemain Finance, Bridging Finance, Cheshire Mortgage Corporation and Lancashire Mortgage Corporation.

Board director of Together, Marc Goldberg, commented, “We wanted to create a brand that our staff, our clients and our business partners could all be proud of, which would sum up the way that we work and set us apart as a respected leader in our field.

“We had accumulated a lot of different brand names as a result of our long-term success and we wanted to establish a single identity, since ultimately our key proposition remains the same across all our products, and that is taking an individual approach to each case.”

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