Kendra Scott x LoveShackFancy 2025: Bows and Blooms Return in Limited-Edition Magic – Shop Before It's Gone
Fresh off her whirlwind engagement to country star Zac Brown this summer, jewelry powerhouse Kendra Scott dives back into the spotlight with a sequel collaboration that's already sparking frenzy. Today, October 28, 2025, the Kendra Scott x LoveShackFancy collection lands, blending Scott's signature sparkle with LoveShackFancy's floral whimsy in eight irresistible pieces designed for holiday dressing and beyond. Fans who missed the 2024 debut—gone in minutes amid LoveShackFancy's string of hits like their Wicked gravity-defying line and recent Roller Rabbit tie-up—brace for round two's rapid vanish.
This drop builds on last spring's feverish success, where reimagined Elisa necklaces and Ari earrings in rosy prints flew off shelves faster than a viral TikTok. Co-crafted by Scott and LoveShackFancy founder Rebecca Hessel Cohen, the lineup amps up the romance with hand-drawn florals, delicate bows on nearly every item, and thoughtful extras like a glass jewelry box for your vanity. Four necklaces cascade in layered petals from $165, three earring pairs dangle for $80 to $125, and a charm bracelet sways at $80—topped by a $500 showstopper necklace fit for toasts or twirls.
The magic lies in their seamless fusion: Scott's Texas-honed craftsmanship meets Cohen's New York dreaminess, creating heirloom-worthy staples that layer like whispers. Priced from $80 to $500, these aren't fleeting trends but versatile treasures for stacking with your fall boots—echoing Scott's fresh Western wear launch just weeks ago on October 15. Early access for Kendra Scott loyalists wrapped yesterday, but the full frenzy hits now, promising the same sell-out storm that defined their first bow-drenched chapter.
Rebecca Hessel Cohen captures the spark behind it all: "Creating this capsule with Kendra Scott, another female founder, felt so right. We have a shared love of optimism." Kendra Scott echoes the thrill: "It embodies romance and femininity in every piece, and collaborating with Rebecca to bring our respective styles together was an absolute dream."

A striking necklace from Kendra Scott’s latest range, combining vibrant gemstones with elegant craftsmanship for everyday luxury.
The Wallet Whisper: Why Limited Collabs Like This Fuel Kendra Scott's $500 Million Revenue Surge
Kendra Scott didn't build a billion-dollar brand from her Austin bedroom on a $500 budget by accident—strategic partnerships like this LoveShackFancy sequel are the secret sauce driving explosive growth. Limited-edition drops create built-in buzz through scarcity, a simple business tactic where capped supply spikes demand and lets brands charge premium prices without slashing inventory costs. For consumers, it means snagging pieces at launch value that hold or even gain worth on resale sites, turning a $165 necklace into a smart holiday splurge rather than a sunk cost.
According to analysis reviewed by Finance Monthly, jewelry collaborations boosted sector sales 15% in 2024, with Scott's empire hitting over $500 million in revenue that year—up 20% from prior highs, fueled by drops like the 2024 LoveShackFancy hit that likely added millions in one-day hauls. The "so what?" hits your shopping cart directly: These aren't impulse buys; they're inflation-proof investments in joy, as rising resale values (up 25% for similar limited jewels last year) let you recoup costs or gift with profit. One anonymized resale flip saw a $125 bow earring pair from a past collab resell for $200 within months, underscoring how exclusivity preserves value amid everyday price hikes.
Your takeaway? Beyond grabbing this drop, track Kendra Scott's "New Arrivals" page weekly for flash collabs—pair one versatile piece, like the charm bracelet, with basics to multiply outfits and resale appeal, stretching your dollar further than fast-fashion fillers. This isn't just sparkle; it's savvy spending that aligns with Scott's disciplined vision, now as interim CEO steering her 2,600-strong team through 19 quarters of gains.

Elegant and versatile, this gold bracelet is part of Kendra Scott’s latest collection, showcasing modern design and refined craftsmanship.
Jewel Box Curiosities: Answers to Your Burning Bling Questions
When Does the Kendra Scott x LoveShackFancy 2025 Collection Launch?
The highly anticipated second installment dropped today, October 28, 2025, at 9 a.m. Central Time, with pieces available on both brands' sites—act fast, as the 2024 version sold out in minutes.
What Are the Must-Have Pieces in the New Kendra Scott x LoveShackFancy Collab?
Standouts include the $500 layered floral necklace for drama, $80 charm bracelet for everyday charm, and a $125 bow-embellished earring pair—plus a romantic glass jewelry box that elevates any dresser.
What Is Kendra Scott's Net Worth in 2025?
Forbes lists Kendra Scott's net worth at $900 million in 2025, amassed through her self-made jewelry empire's $500 million-plus annual revenue and savvy expansions into boots and collabs.
| Fast Fact | Details |
|---|---|
| Kendra Scott's Self-Made Rise | Started her jewelry empire in 2002 from a $500 Austin bedroom setup; now boasts 2,600 employees and 19 quarters of growth as of 2025. |
| New Collab Launch Date | Kendra Scott x LoveShackFancy 2025 drops today, October 28, 2025—eight limited-edition pieces blending bows and blooms for holiday sparkle. |
| Scott's Net Worth in 2025 | Forbes estimates $900 million, fueled by $500M+ annual revenue from savvy collabs and expansions into Western wear launched October 15. |
| Collection Highlights | Four necklaces ($165-$500), three earrings ($80-$125), charm bracelet ($80); plus glass jewelry box and Apple Watch bands in floral prints. |
| Sell-Out Legacy | 2024 debut sold out in minutes; expect the same frenzy after LoveShackFancy's hits like Wicked and Roller Rabbit tie-ups this year. |
| Financial Boost from Collabs | Drops like this drove 20% revenue jump to $500M in 2024; limited scarcity yields 15% sector sales lift, per industry analysis. |
| Personal Milestone | Fresh from summer 2025 engagement to Zac Brown; Scott serves as interim CEO, embodying "connection over transaction" in her brand ethos. |
| Designer Quote on Magic | Rebecca Hessel Cohen: "Creating this capsule with Kendra Scott felt so right—we share a love of optimism" in their bow-filled reunion. |














