Long before Donald Trump stepped into the White House, and well before his name sparked endless political debates, a single photograph helped craft his larger-than-life image. That striking shot graced the cover of his 1987 bestseller, Trump: The Art of the Deal, turning a New York real estate mogul into an international icon.
Many might not know that the photographer behind this iconic image was Michele Singer Reiner, the talented wife of Hollywood director Rob Reiner. Now, almost four decades later, this photo carries even greater significance amid the heartbreaking deaths of Rob and Michele Reiner in their Brentwood home, coupled with the ensuing political controversy.
The original cover of Trump: The Art of the Deal, photographed by Michele Singer Reiner, whose image of Donald Trump later became a focal point in reflections by her husband Rob Reiner on image, celebrity, and the legacy of Trump’s rise.
The Iconic Photo That Shaped Trump's Brand
Michele Reiner built a solid reputation as a professional photographer before transitioning into film production. In the mid-1980s, she received the assignment to capture Donald Trump for what would become the defining cover of his career-launching book. The session unfolded on a towering construction site with sweeping views of Central Park, a setting chosen to emphasize grandeur, drive, and authority, elements that would later define Trump's public identity. Rob Reiner later shared vivid details from that day, drawing from what Michele had told him about the experience.
During a 2017 appearance on Politico's Off Message podcast, Rob recounted the story with remarkable detail and a touch of amusement. He explained how Michele described Trump's charisma, noting that even back then, Trump exuded a magnetic presence. As the shoot progressed, the wind picked up fiercely across the rooftop, prompting Trump to express concern over his appearance. Rob recalled Michele's words about Trump insisting, "I've got to get this hairspray, I need this special hairspray," highlighting his meticulous focus on presentation.
Insights Into Trump's Charisma and Image Control
To Rob, this anecdote revealed key aspects of Trump's personality, long before his political ambitions took center stage. Trump always seemed larger than life, Rob observed, possessing that irresistible charismatic appeal often seen in celebrities. This quality allowed Trump to draw in crowds and, eventually, voters, though Rob added that it didn't resonate with everyone. The hairspray moment, in particular, underscored Trump's keen awareness of performance and self-image, traits that Michele witnessed firsthand during the photography session.
Years later, as Trump's political influence grew, Rob became one of his staunchest critics in the entertainment world. A dedicated Democratic supporter and advocate for progressive causes, Rob often highlighted what he saw as threats to democracy under Trump's leadership. In a 2018 interview with The Guardian, Rob lightheartedly reflected on Michele's role in creating that famous Art of the Deal cover, joking that she had "a lot to atone for" given how it boosted Trump's brand.
Michele Reiner's Broader Contributions and Legacy
Beyond this renowned photograph, Michele Singer Reiner's professional journey encompassed much more than a single assignment. She seamlessly shifted into filmmaking, collaborating with Rob on various projects and championing political initiatives close to their hearts. Her recent work included producing Spinal Tap II: The End Continues, a nod to the mockumentary that first propelled Rob to fame. Those who knew Michele described her as reserved yet profoundly creative, always standing by Rob in his artistic endeavors and outspoken activism.
In the lead-up to their untimely passing, Rob ramped up his commentary on Trump, joining efforts like the Committee to Investigate Russia to probe election meddling. At events such as one hosted by Chicago's WBEZ, he voiced deep concerns about the nation's direction, urging people to remain vigilant against what he termed a slide toward authoritarianism. Just two months before the tragedy, Rob described the political climate as surpassing the McCarthy era in its intensity.
Rob Reiner and his wife, Michele Singer Reiner, arrive together on the red carpet at a film premiere in Los Angeles
The Controversy Following Their Deaths
News of Rob and Michele Reiner's deaths on December 14 at their Brentwood residence sent shockwaves through Hollywood and beyond. President Trump quickly posted on Truth Social, attributing Rob's death to "Trump Derangement Syndrome," a comment that drew widespread condemnation. Figures from both sides, including Republican Rep. Marjorie Taylor Greene and The View's Whoopi Goldberg, denounced the remark for its insensitivity. When pressed, Trump reiterated his stance, stating he was "not a fan of Rob Reiner at all" and suggesting Reiner had harmed the country.
This incident reignited discussions about the intersection of celebrity, politics, and personal loss, amplifying the irony of Michele's early contribution to Trump's image. The photograph, once a symbol of ambition, now evokes reflections on how lives and legacies intertwine in unexpected ways.
A Lasting Image Amid Tragedy
Today, the Art of the Deal cover stands as a testament to a pre-political era, captured through Michele's skilled lens on that blustery New York day. In the wake of the Reiners' deaths, it resurfaces not merely as publishing lore but as a poignant reminder of creativity's role in shaping public figures. For admirers of the couple, it forms part of a richer narrative filled with passion, principles, and an enduring impact that transcends one memorable snapshot.
Uncovering More: Related Queries Explored
Did Michele Reiner have other notable photography projects beyond Trump's book cover?
Michele Singer Reiner's portfolio extended well into diverse subjects, including portraits of influential figures in entertainment and business during the 1980s and 1990s. She captured candid moments that highlighted human elements, often collaborating with magazines and authors for book covers. Her shift to film production allowed her to apply visual storytelling skills to movies, where she influenced set designs and promotional materials. Friends recall her eye for detail in everyday scenes, which she documented in personal collections now cherished by family.
How did Rob Reiner's political activism evolve in response to Trump's presidency?
Rob Reiner's activism intensified markedly after Trump's 2016 election, leading him to co-found the Committee to Investigate Russia alongside other Hollywood notables. He produced documentaries like God & Country to examine the blend of religion and politics, warning about potential threats to democratic institutions. Through social media and interviews, Rob consistently advocated for voter engagement and transparency, drawing from his father's legacy in comedy to infuse serious topics with accessible humor. His efforts inspired younger activists, creating a ripple effect in progressive circles.
What details have emerged about the investigation into Rob and Michele Reiner's deaths?
Authorities in Brentwood have launched a thorough investigation into the circumstances surrounding the Reiners' deaths, with initial reports suggesting no immediate signs of foul play but emphasizing the need for autopsies. Family statements express profound grief while requesting privacy, and tributes from colleagues highlight the couple's philanthropy in arts education. Speculation in media circles ties the tragedy to stress from political tensions, though officials urge patience as forensic teams review evidence from the home. Community vigils have begun, honoring their contributions to film and society.
