GK Barry Net Worth 2025: The TikTok Star’s Fast Rise to Fortune
Few British influencers have skyrocketed quite like GK Barry. In just a few short years, she’s gone from filming tongue-in-cheek TikToks while studying film at university to becoming one of the most recognisable social-media personalities in the UK. Known for her wit, honesty, and viral podcast Saving Grace, GK Barry has transformed her online following into a full-fledged media brand — and, increasingly, a fortune.
As of 2025, entertainment analysts estimate her net worth to be around £1 million, thanks to a blend of social-media sponsorships, podcast revenue, TV contracts, and brand collaborations. But beneath the headlines about her success lies a story of timing, authenticity, and a knack for knowing what audiences actually want.
Fact File: GK Barry (Grace Eleanor Keeling)
Category | Details |
---|---|
Full Name | Grace Eleanor Keeling |
Professional Name | GK Barry |
Date of Birth | 12 August 1999 (aged 25 in 2025) |
Place of Birth | Nottingham, England |
Education | Studied Film and Digital Media at Nottingham Trent University |
Family & Background | Grew up in a close-knit Nottingham family; has often spoken about her parents’ support during her early content-creation years |
Partner | Footballer Ella Rutherford (since 2024) |
Notable Work | Saving Grace podcast; TV appearances on Loose Women, I’m A Celebrity 2024 |
Estimated Net Worth (2025) | ~£1 million |
From TikTok to Television: How She Built Her Wealth
Grace Keeling first gained traction on TikTok in 2020, creating funny, relatable videos about everyday life. Her combination of unfiltered humour and down-to-earth storytelling quickly earned her millions of followers — and brand attention.
That early success opened doors far beyond social media. Within a year, she launched Saving Grace, a podcast that now attracts sponsorships from major consumer brands. Her appearances on Loose Women and I’m A Celebrity… Get Me Out of Here! have since pushed her further into mainstream entertainment, creating a virtuous circle between audience growth and commercial opportunities.
Her income today spans four main areas:
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Sponsored content & endorsements – high-value deals with lifestyle and fashion labels.
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Podcast and media revenue – advertising, sponsorships, and live events linked to Saving Grace.
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Television fees – paid appearances and guest panels.
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Merchandise & collaborations – limited clothing drops and influencer tie-ins.
Personal Life and Recent News
GK Barry’s openness about her personal life has helped endear her to millions. She has been in a relationship with footballer Ella Rutherford since the summer of 2024, and the two often share light-hearted glimpses of life together online.
In September 2025, the couple made headlines after the loss of Ella’s dog, Coco. Barry shared a heartfelt tribute on Instagram, writing: “Hug your pups a little tighter tonight… she chewed my shoes and p**ed on my Louis Vuitton but she was the biggest bear.”* The post resonated with followers and underscored her mix of humour and heart — a balance that continues to define her public image.
The Numbers and The Outlook
Although exact earnings remain private, multiple entertainment outlets consistently value GK Barry’s fortune at £1 million or more, and her upward trajectory shows no signs of slowing. Her digital influence is now matched by growing recognition on television, and her ability to stay relatable while expanding commercially gives her staying power beyond social-media trends.
With new projects in development and an ever-loyal audience, GK Barry looks set to remain one of Britain’s most bankable young stars — proof that authenticity, when paired with business savvy, can be a brand all its own.
GK Barry People Also Ask
How did GK Barry get famous?
She built a following on TikTok in 2020 through comedy videos and candid commentary, which led to podcasting and TV opportunities.
What is GK Barry’s real name?
Grace Eleanor Keeling.
Who is GK Barry dating?
She’s in a relationship with footballer Ella Rutherford.

