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Microsoft said that the $68.7 billion deal, which is the biggest in tech history, will “provide the building blocks for the metaverse.” It will see Microsoft become the world’s third-largest gaming company by revenue after China’s Tencent and Japan’s Sony. Following news of the Microsoft-Activision deal, Sony shares dropped 13%, while Activision shares skyrocketed

Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,” commented Satya Nadella, chairman and CEO, Microsoft. “We’re investing deeply in world-class content, community and the cloud to usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive and accessible to all.”

The deal follows a challenging period for Activision Blizzard, which has been impacted by a string of allegations of sexual misconduct and discrimination. Since July, the video game company has fired over three dozen employees and has disciplined another 40 to address such claims.

Amsterdam-based tech investor Prosus NV netted $14.6 billion overnight from the sale of a 2% stake in Tencent, the company announced on Thursday.

A filing from Tencent at the Hong Kong Stock Exchange revealed that Prosus had sold 191.89 million shares at HK$595.00 per share.

“Our belief in Tencent and its management team is steadfast, but we also need to fund continued growth in our core business lines and emerging sectors,” Prosus Chairman Koos Bekker said in a statement on Thursday, hours after the completion of the deal.

Prosus is majority owned by Naspers of South Africa. The Wednesday night sale lowered its stake in Tencent from 30.9% to 28.9% -- a level which the company has committed to not reducing any further for the next three years.

“The proceeds of the sale will increase our financial flexibility, enabling us to invest in the significant growth potential we see across the group, as well as in our own stock,” Prosus CEO Bob van Dijk said in a statement.

Tencent Chairman Pony Ma acknowledged the sale and reaffirmed that he viewed Prosus as having been a “committed strategic partner over a great many years”. He also stated that “Tencent respects and understands” the firm’s decision to sell.

Tencent Holdings, headquartered in Shenzhen, is one of the largest companies in China. The conglomerate focuses primarily on internet-related services and products, including video games and social media.

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Though not a household name outside of China, the company made international headlines as it butted heads with the Trump administration over an executive order banning US firms from doing business with its social media subsidiary, WeChat.

Video games have been popular for years, which means they will continue to grow in the future. The industry's ability to adapt to the trends is what guarantees this. As a result of this ability, gamers all over the world have purchased all kinds of games and upgrades to their gaming devices.

In other words, the gaming industry is a sucker for new trends. It makes sure to incorporate them and satisfy its customers. Bitcoin is one of the current trends nowadays and it has already found a place in the industry. It’s a viable payment method for some gaming sites and it has already inspired game developers with its blockchain technology.

It is because of that that we have a few Bitcoin titles that anyone can play. They come in various shapes and sizes which means that they are in different genres. Moreover, it gives players a fresh taste of familiar types of games and brings then a new kind of game – the crypto game on the gaming market. So, if you’re looking to give these games a try, here are some suggestions:

Bitcoin Hero

This is a Bitcoin trading app that newbie traders will find quite useful. It has a virtual currency that you can use to start trading with. Also, the other players will serve as your competition. Additionally, you’ll have tools to research the market with.

You’ll have plenty of practice with Bitcoin Hero and the best part is that all the assets have real-time prices. Also, you can make as many mistakes as you’d like because you won’t feel the consequences. Naturally, there’s another path you can take if you think you can’t handle the risk of trading Bitcoin. You won’t have to make any important decisions and you’ll just reap the profits.

Video games have been popular for years, which means they will continue to grow in the future. The industry's ability to adapt to the trends is what guarantees this.

The trading platforms represent this option. These platforms make use of advanced algorithms to make the important decisions for you. In other words, they do the heavy lifting and leave none of the hard work for you. Among the many platforms, you’ll come across the Bitcoin Sites. To use them you’ll need to make an account and deposit the minimum amount. Then you’ll need to go over the tutorials and then a demo lesson. Once you’re familiar with the settings then you can try the platform out with a live session. Afterward, you can adapt the settings as much as you like.

Splinterlands

Unlike the previous entry, this isn’t an educational title. Splinterlands is a Bitcoin trading card game that lets you build your deck while defeating various opponents. You have cards from all kinds of factions and earn them as you beat your opponents.

Naturally, you can use Bitcoin to buy new cards and other collectibles to strengthen your deck and improve your chances in the game. In other words, Splinterlands isn’t just a game you can play in your free time, it’s a great way to challenge your decision-making skills.

Bitcoin Blast

Bitcoin Blast is a title that features the ever-popular Bitcoin symbol. It comes in several colors and your job is to match as many of them as you can. You’ll get points for your efforts and the more effort you put in the more points you’ll get.

Also, the prizes are another reasons to play this game. That’s because they’re made up of actual Bitcoin. So, you won’t be just enjoying Bitcoin Blast but you could play it so you could earn some. Similar to the previous entry on this list, Bitcoin Blast is a challenge that can help you win interesting prizes.

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Merge Cats

Merge Cats is a simple title and a simple goal expressed in the title. In other words, you get plenty of cats and you’ll need to match them to get ahead in the game. The more effort you put in the more rewards you’ll get. The game comes with its daily challenges that you can take part in. If you, then you’ll need to complete them to reap the rewards which are in Bitcoin.

Conclusion

The revenue of the industry shows you just much the industry has grown throughout the years. Thanks to the adaptability to trends gaming is going to grow in revenue and Bitcoin will have an important role in the industry in the years to come.

Although political events,  such as Brexit can disrupt areas like the fuel economy, the sector as a whole is strong. Why? Simple: because we always need energy.

However, in terms of a general investment strategy, there are times when non-essential commodities can be profitable. For example, since 2009, cryptocurrencies such as Bitcoin have become popular. Although experts will argue from an ideological standpoint that we need cryptos and blockchains, the reality is that they aren’t necessary (i.e. we already have currencies).

Non-essential markets may be essential investments

Of course, that could change as developers find new ways to use blockchain technology to prevent fraud and the like. However, right now, crypto technology remains a niche market. But, even though that’s the case, you can still make a lot of money from investing in Bitcoin, Ethereum and other tokens. The same can be said of other innovative yet non-essential industries. A prime example is gaming. Although it doesn’t fall into the same class as energy or forex, it presents no less value in terms of opportunities if you understand the market.

When you look at gaming as a whole, it’s currently worth an estimated $137.9 billion. According to the Global Games Market Report, 2.3 billion gamers now enjoy a combination of online, console and mobile games. In fact, the latter is the largest entity within the gaming industry, generating $70.3 billion in revenue in 2018. However, when you delve further into the market, an abundance of similar but diverse revenue streams present themselves. For example, online casino operators such as GVC Holdings are now among the largest gaming companies in the world.

With casino sites attracting casual players through welcome bonuses, such as free spins, complete novices are now becoming familiar with Vegas-style gaming online. In fact, such is the variety of promotions out there, third-party sites have become an essential way of directing players to the best spots. By reviewing the latest free spin offers and, more importantly, explaining the terms and conditions, review sites have made casino gaming more attractive and accessible to novices. Put simply, these sites, as well as the operators, have turned online casino gaming into a $45 billion+ entity.

Investing in gaming isn’t a game

Alongside gaming operators such as Amaya, which completed a $4.4 billion takeover of PokerStars back in 2014, video game companies have been flexing their muscles in recent years. Perhaps one of the best-known developers is Electronic Arts (EA). Boasting a share price of $95+ in August 2019, this gaming company saw revenue top $5.15 billion in 2018 for a net income of $1.04 billion. Helping to bolster EA’s balance sheet is a list of acquisitions that stretches back to 1987. Starting with Batteries Included and moving into the present day with takeover of mobile developer Industrial Toys, EA has been one of the industry’s most active players.

However, it’s not just EA making moves. Everywhere you look in gaming, something big is happening. With virtual reality (VR) and augmented reality (AR) starting to evolve, the market looks set for another rush of activity. For any savvy investor, this has to be worth considering. Even though games are, in essence, ephemeral, it seems their appeal isn’t. While the likes of Activision or Ubisoft might not form the foundations of your portfolio, they certainly have their place. Indeed, if you’re considering entering the investment game, gaming could be an ideal market.

Even though those at the top stand to reap untold rewards with the right products, the 2008 financial crash has seen big businesses and regulators avoid the light-touch approach to innovation. Today, with 39 fintech firms valued at a combined $147 billion/£115 billion, safety and financial security are paramount. Indeed, with such much on the line, companies are now taking every precaution possible before launching a new product.

Fintech Creating a Safe Place to Play

With that in mind, the sandbox strategy has become a standard across the industry. A term taken from computer security, sandboxes provide a partition between a live network and a test net. By using a sandbox, developers can test new commands and isolate faults without compromising an existing system. Using this dynamic, fintech companies are now using sandboxes to ensure financial products are not only secure but performing in the way they’re intended.

Expanding on the use of partitions within fintech, consumers are being offered an ever-increasing number of sandbox options. From financial simulators to demo games, individuals can explore potential investments without putting their money on the line.

Turning Serious Investments into a Game

This idea of turning simulations into games is one that’s also been adopted by the gaming industry. With online casino gaming now worth in excess of $45 billion/£35 billion, more novices are now eager to explore the financial potential of the industry. However, with real money on the line, playing slots and the like is always a risk. Therefore, to mitigate any financial burden, free demo slots have become popular, as you can see here. Providing full functionality without the cost, these free-play games provide that same safe environment as virtual trading platforms.

Perhaps the most interesting sandbox innovation for consumers is the growth of free investment platforms. Running parallel with their real money counterparts, these platforms allow novices to invest in stocks, shares and contracts for difference (CFDs) using a virtual bankroll.

Perhaps the most interesting sandbox innovation for consumers is the growth of free investment platforms. Running parallel with their real money counterparts, these platforms allow novices to invest in stocks, shares and contracts for difference (CFDs) using a virtual bankroll.

In tandem with a virtual bankroll, financial simulators can be used to test the potential profitability of an investment. On a basic level, Monte Carlo simulations can be created inside Microsoft Excel. By entering certain values, the Monte Carlo method assigns probabilities to potential outcomes. Or, as described by Investopedia, Monet Carlo Excel spreadsheets can compute “the probabilities for integrals” and solve “partial differential equations, thereby introducing a statistical approach to risk.”

Similarly, by using products such as Countdown to Retirement, individuals can get an idea of their future financial status without crunching the numbers.

As a consumer, the benefits of these so-called sandbox options are obvious. By giving you ways to explore the financial sector without the cost, companies are not only reducing individual risk but their own risk. What’s more, they’re providing new opportunities for the uninitiated. By removing financial barriers and giving novices a safe way to learn, fintech has become a more responsible industry for all involved.

The guide, on How to Make Money from eSports, also labels the United States as the highest-earning country and Dota 2 the highest-paying game.

Aimed at both talented gamers and those who have an interest in eSports, content included uses historical data and cutting-edge insight to offer realistic guidance to those who dream of being the next MVP (Most Valuable Player).

Jesse “JerAx” Vainikka, from Finland made short of $2,500,00 last year, topping the five highest-earning players in 2018:

  1. Jesse “JerAx” Vainikka ($2,290,632)
  2. Johan “N0tail” Sundstein ($2,282,717)
  3. Sébastien “7CKNGMAD” Debs ($2,280,217)
  4. Topias “Topson” Taavitsainen ($2,249,842)
  5. Anathan “ana” Phan ($2,249,136)

2019 is set to be particularly profitable, with the highest-earner predicted to pocket $3,292,966 in winnings.

Top tips to being the best include:

2018 proved to be a successful year for the top five highest-earning eSports players, who each took home an average of $2,270,509.

With prediction data, the average winnings of the top five players are set to rise by 39.6% from $2,270,509 in 2018 to $3,169,957 in 2019.

The highest-paying game in 2018 was Dota 2, which awarded a staggering $41,395,452 in prize winnings. Further success is apparent for Dota 2, which is forecasted as the highest-paying game for the next five years.

Your kids won’t stop talking about it, your friend hasn’t come out of his house all week because he’s addicted to it, some of the world’s biggest sports stars and youtubers are doing it. It’s not a drug, it’s a game; Fortnite, and with so many playing the game month to month, the creators are making quite a killing. Below Ken Wisnefski, CEO of digital marketing firm WebiMax, discusses the microtransaction element behind Fortnite’s big profits and the future of this clever new way of selling.

Like so many quarters fed into an arcade machine, an around-the-clock influx of outside cash has turned the video game industry into a revenue resource like no other. Whereas video games were once a one-time purchase rarely exceeding $50, we now have free-to-play offerings like “Fortnite” that can rake in millions. How is that possible? “Microtransactions” and “platform-based business models” allow gamers to customize their experience by spending real-world cash in exchange for in-game goodies. The fact that Fortnite developer Epic Games earned just shy of $300 million in April 2018 alone tells me a few things as a digital marketing expert, but chief among them is this: We’re not in Super Mario World anymore.

For the unacquainted, Fortnite is a co-op survival game that takes place in a “sandbox” universe and drew a record 3.4 million concurrent users in February 2018. On the revenue side of things, there are aspects of Fortnite that are free to download. There’s also a roughly $10 seasonal “Battle Pass” that’s optional, last for a few months and provides additional immersion. The microtransactions that I mentioned earlier – and the platform that makes this exchange possible – is a hotly-debated concept among gamers. In the case of Fortnite, many say Epic Games got it right and I agree.

“Rank your Battle Pass up before it expires, and you'll earn more than enough in-game cash to unlock the next Battle Pass,” a March 2018 GamesRadar.com article says. “That eliminates the dread of having to pay more and more cash to stay up-to-date in a living game, and it encourages you to keep playing for the whole season and into the next. So smart!”

The Emperor’s New Clothes

Microtransactions are, as the name suggests, a way for users to pay a nominal amount of real-world cash or in-game currency and receive small game-enhancing perks as a result. There are right and wrong ways to implement microtransactions into a game. The wrong way, as Electronic Arts (EA) learned in 2017, is to sell “loot boxes” to users that create an unfair playing field. This crisis came to a head upon the release of “Star Wars Battlefront II.”

“We’ve heard the concerns about potentially giving players unfair advantages. And we’ve heard that this is overshadowing an otherwise great game. This was never our intention. Sorry we didn’t get this right,” a statement from EA read following player backlash.

Only months later, “cosmetic-only” microtransactions were up and running again inside that galaxy far, far away. Back here on Earth, I think the majority of us can see the parallels between EA now selling “loot boxes” that don’t affect gameplay and what Fortnite has been doing since launch. In my experience in digital marketing, someone who wants to spend their own money on attainable goals should be able to do so. When you start toying with the framework, such as paid-for results at the top of a Google search page, then we need to throw in some disclaimers or other ways to give everyone equal footing.

The Conduit

Try and find Apple’s brick-and-mortar “App Store” in your neighborhood. We won’t wait around, because we all know it isn’t there. Slate reported in early 2018 that this non-physical outlet for iPhone programs earned $38.5 billion in 2017 and “is poised to double its 2015 revenues by some time in 2018.” What readers should understand is that there’s no longer a need to offer physical goods as the only way of making money. Today, we have people streaming their live feeds of Fortnite gameplay on the Twitch website and reportedly making $500,000 per month doing so. Amazon may be building local warehouses to help expedite shipping, but it started as an online-only book-ordering company and its CEO is now the richest man on Earth.

I find it helpful to think of ride-sharing services as a more tangible example of what digital platforms can offer: An actual good or service that’s obtained for a payment on a middle ground – or “platform,” if you will. I only have to look under my own roof, where kids are playing Fortnite, to see what microtransactions have evolved into and how in-game “V Bucks” can be spent on spiffy new avatar outfits.

The viewership of major sports championships such as the Premier League, Winter Olympics and the NFL has recently taken a substantial downturn. This poses the question, is the popularity of traditional sports on the decline? A recent study conducted by Limelight showed that young men are now watching esports more than traditional sports. In fact, esports is their second most preferred media source behind movies. The world of esports is growing rapidly, so we decided to delve into the statistics to find out just how big esports has become.

The increasing viewership of esports has led to major brands investing in this new and growing industry in the form of sponsorships, advertising and takeovers. Amazon purchased Twitch for $970m in 2015 and has promoted Twitch as the primary platform for esports ever since. It has been reported that by 2020, esports will overtake the NBA’s reported 400m fans worldwide, with estimates predicting that there could be 500m fans of esports around the world in the next two years. Approximately 11bn hours will be spent by fans watching all forms of esports, with 70m enthusiasts tuning in to watch championship finals through online streaming services such as YouTube Gaming and Twitch. That’s more than the current viewership of the NBA and MLB finals. Overall, esports has amassed more than 600 sponsors. Although esports may not be able to compete with other traditional sports when its comes to revenue from sponsorships just yet, they do have more in total. This shows how esports is growing financially and how this could grow and impact the market further in the future.

Due to this increase in popularity, advertisers have flocked to the platform in order to promote their brand or service. Reportedly, it won’t be long until esports overtakes traditional sports when it comes to yearly revenue. Revenue generated from esports is said to hit the £1.2bn mark by 2020, with viewing figures potential exceeding 600 million people.

Esports began truly growing in the early 90’s, as improvements to internet connectivity led to online gameplay becoming more user friendly and playable. Around the same time, the UFC was also beginning to grow and be recognised as a mainstream sport. Esports and the UFC are two of the most exciting and fastest growing sports today, but who earns the most? Pro-gamers or pro-athletes? We analysed the top 10 highest earning gamers and UFC fighters to find out do you earn more from playing video game or getting punched in the face competitively? We compared their overall earnings, and created an average based on how long they had been involved in the sport. Surprisingly, pro gamers dominate the yearly earnings list. The gamer Miracle, who plays Dota 2 professionally and competes in regular competitions is second on the list only behind UFC superstar Conor McGregor. Miracle has earned just over $1m per year since he began his journey in esports. Overall, there are 8 gamers who have earned an average of $600,000 per year since they start out in the sports, compared to only 2 UFC fighters earning over the same amount, Conor McGregor and Alistair Overeem.

The overall revenue of esports already matches that of Cricket’s Indian Premier League and Major League Soccer, but what about the overall prize pools on offer to competitors at events? The Dota 2: The International 2017 event, which was recently hosted in the KeyArena in Washington, boasted a prize pool of $17.5m. This was the biggest prize pool ever offered at a professional esports tournament and eclipses the current combined prize pool of other major sporting events, such as the Tour de France and the Cricket World Cup.

Does this mean that the next generation will dream of being behind a controller or out on the pitch? Betway predicted that 2018 is set to be another exciting year for esports.

 

Just last month Facebook was found to have been providing user data to Cambridge Analytica, which would then allegedly use this data to influence users.

More recently it has been reported that music, and such apps as Spotify, could be providing the Bank of England with data on consumer moods. How far can behavioural data analysis get? Book lists, TV choices and even computer games could also be used to gauge consumer confidence. What are your thoughts on this?

This week Finance Monthly spoke to a couple of experts on this news, who gave their two cents on the matter.

Steve Wilcockson, Industry Manager, MathWorks:

Andy Haldane, Chief Economist at the Bank of England has revealed that researchers are using data from individuals’ Spotify playlist choices and data from games including World of Warcraft to gain insight into public sentiment – information that can be fed into financial models used to reveal important economic indicators such as consumer spending patterns.

Haldane has highlighted the potential of use of alternative data in helping institutions make sense of new sources of information and use it to gain useful insight, in this case into consumer sentiment that feeds economic modelling.

Approaching the anniversary of the global financial crisis reminds us of the critical importance that data and model governance must be impeccable. Alternative data, whether Taylor Swift download metrics, news sentiment derived from text analytics or geolocation-inspired datasets should therefore be used in conjunction with, rather than a replacement for, traditional economic indicators. As the Bank of England has rightly noted, it is also vital to ensure the proper anonymisation and safeguarding of public data, especially in the wake of the Facebook/Cambridge Analytic scandal.

Jacob Gascoine-Becker, Associate Director, Pragma:

Using Spotify data as a guide for consumer sentiment relies on semantic search techniques predicting user intent and meaning. Retailers frequently use these consumer insight tools to analyse social and digital conversations about their brand.  However, the method has increasingly developed a reputation for inaccuracy due to the complexities of language, context and the British love of sarcasm.

At a basic level, it taps into sentiment - words understood as positive or negative and flag a post accordingly. For example, a post that says: “Thanks a lot for delivering my package four days after you promised” is tagged as positive, despite its clearly sarcastic tone. In Pragma’s view, the degree of separation between a sentiment expressed online and one inferred through a song choice will only add to this inaccuracy.

Despite current challenges in automating analysis, retailers wanting to stay on top of perceptions of their brand - and get ahead of operational problems - already pay close attention to online narrative. As the reliability of sentiment analysis improves, it’s easy to see this becoming a widespread leading-indicator of performance, incorporated into management KPIs in the future.”

Behavioural analysis is already used for targeting online. In its most rudimentary and obvious form, shoppers browsing a product on one website will be trailed by relevant banner ads for days afterwards. There are much more subtle ways that e-commerce operators are exploiting behavioural data. Increasingly retailers optimise what consumers see on their websites based on past digital behaviour, even making assumptions about items based on your location, web browser, ISP and so on. Amazon is a perfect example.

In-game behaviour as a confidence barometer is viable, particularly as many role playing games incorporate their own virtual economies. However, the greatest value for economists will surely lie in capturing data from more ubiquitous services, such as social media platforms, offering a more broadly representative consumer cross-section.

We would also love to hear more of Your Thoughts on this, so feel free to comment below and tell us what you think!

Blockchain is by now known as one of the leading technologies of the 4th industrial revolution and is set to have an impact as far and wide as the internet did. This month Finance Monthly delves into the growing world of blockchain, its biggest uses and the top companies that are using blockchain in their corresponding sectors: Banking, Energy, Retail and Gaming.

Banking

Once treated with caution, blockchain technology is now expected to cause substantial disruption to the banking industry, as banks and bankers are consistently seeking use of blockchain technology in order to transform sizeable areas of their business. From payments, settlements and compliance or identification, the accessibility to a decentralised platform by multiple parties at one time, cost-effectiveness and security benefits are winning legions of fans within the banking sector. Some of the main advantages and usage to blockchain technology within banking are:

Payments – Banks are able to shift their payment systems on to blockchain (or at least part of) or for launching digital currencies.

Trade finance – Blockchain technology provides a modernised update that many feel is necessary when it comes to working with various parties on goods shipment. The technology simplifies the process by enabling numerous parties’ access to the same information, at the same time, removing the need for unnecessary paperwork.

Identity – Due to the cryptographic protection blockchain technology provides, it is able to share a constantly updated digital record at all times to more than one person, or company - Great for customer identification and ensuring trust between consumers and banks.

Syndicated loans – Ideal for managing the lifecycle of a loan, Credit Suisse has already adopted the fashion of putting syndicated loans on blockchain technology.

Energy

Blockchain technology promises to help the energy industry radically transform its processes and markets. Although one of the slower industries to adopt the technology, for those who have, one of the many capabilities on offer is the adoption of a peer-to-peer trading model, which changes the way in which energy is bought and sold.

The rise of renewable energy sources that connect back to a wider grid, has helped convert energy consumers in to producers, therefore letting them sell excess power back to the grid and cutting out the middleman; in short it connects those who want green energy, to the producers who can supply.

The other common use within the energy industry is within the development of cryptocurrencies for monetary payments – something only a handful of companies have begun to trial, such as MARUY.

Retail

There are a few areas within the retail sphere in which blockchain currency can add value. The first is with trust and transparency. With the rise of online shopping, it is harder for retailers to earn trust from their customers, as the human element of a company is essentially being removed.

Blockchain technology will help to support the transparency desired by consumers. Similar to banking, all parties involved – supplier, manufacturer, retailer and consumer – can all trace a products journey and history and therefore, reaffirms the trust between retailer and consumer.

A second and obvious use for the technology is of course with payments. Blockchain promises a shared ledger where all financial transactions are recorded, eliminating the margin of error within the transaction. Blockchain also permits retailers to bypass the fees of intermediaries with a currency such as Bitcoin – this offers all the benefits of traditional currency, but without transaction fees and reconciliation issues.

One retailer trialing the use of blockchain technology at present is Walmart. The US chain is using the technology within its food division. The retailer is able to identify and remove food from its stores that has been recalled and using blockchain, the company is able to obtain crucial information from its suppliers, on its food sources, to ensure all vital food standard requirements are being met.

Gaming

Developments within the gaming industry are not uncommon and blockchain technology is now the next, or for some the latest, wave of disruption to the industry. The key shifting factor for gaming is taking it from a traditional hardware platform and on to the cloud, via a decentralized gaming ecosystem. Blockchain technology naturally lends itself to achieving this.

With blockchain, the gaming industry can be a much more enriching experience for gamers, as currently gamers – both casual and hardcore – invest a lot of time and money in to obtaining collectable, limited edition items within their games, however with the help of blockchain, they’ll be able to play and pay for their gaming needs using tokens, such as Playkey’s token, PKT.

Blockchain technology helps in this shift by encouraging owners of powerful gaming PCs and GPUs, to “rent” their servers to the individuals who don’t necessarily have the funds, or hardware they require, to play the games they desire. This means gamers will not have to invest in expensive gaming consoles and other hardware. The more developers look into blockchain technology, the more it becomes obvious that it is a natural transition for the industry.

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