Cryptocurrency has been arguably the big financial breakthrough of the past few years and in 2017 it really took off, led of course by bitcoin. The potential of such digital currencies and the technology which powers them has created the Internet of Value. But when does control lie within these spheres?
While both have created a lot of buzz and interest, the future of cryptocurrency remains unclear. Changes introduced buy them both have offered many fresh opportunities for businesses as RSM reports, with the middle market especially holding a lot of power to take advantage of these developments and improve their futures.
Introducing the Internet of Value
The Internet of Value essentially refers to the allowance of value transactions (such as sending a foreign currency overseas) to be made almost instantly over the internet. It aims for value to be transferred across the internet at the same rate as information and such a goal is being worked towards and slowly met thanks to the development of blockchain technology.
Most cryptocurrencies use blockchain to power their transactions. This is the first technology which allows one asset to be transferred from person to person directly, without having to use a middleman such as a bank, marketplace or third-party service. Therefore, nothing is standing in the way to slow the process down or disrupt such financial transactions.
It’s not just cryptocurrencies that are adopting blockchain technology, Nasdaq are using it to enable firms to manage shares, the Estonian government has used it for looking after healthcare records and more. These all help support the Internet of Value’s mission though there is still work to do. Few blockchains are connected which means not all information can be exchanged, let alone instantly, so greater adoption is required which the middle market could provide.
The Middle Market’s Influence
Referring to those growing businesses that occupy the space between start-ups, small firms and SMEs and giant global corporations, it is the middle market which needs to innovate to take that next step up. Already some ecommerce companies are beginning to integrate cryptocurrencies within their model as they help with fraud prevention, are quick and secure.
There are many start-ups using such technology and involved in the Internet of Value. While this does provide some uptake and investment in cryptocurrency, in order for it to really take off much more is needed. Middle market companies can offer this, using the benefits of the Internet of Value to speed up their payment processes and increasing the security through cryptocurrency acceptance and usage.
Given there is no middleman required, this can help cut the budgets for many, allowing this money saved to benefit these businesses while providing investment in cryptocurrency and its technologies. If there is no uptake from the middle or upper market then the Internet of Value and cryptocurrencies may just remain an interesting concept, used only by smaller investors and businesses.
Unless there is great investment from another source then the middle market does look like it could control the future for the Internet of Value and cryptocurrency as a whole.
There's no doubt that these are strange times in the digital age. Whilst the advent of technological innovation has made it easier than ever for individuals to access products and launch businesses, for example, stagnant economic growth and global, geopolitical tumult has prevented some from maximising the opportunities at their disposal.
Make no mistake; however, the so-called “Internet of Value” has the potential to change this and create a genuine equilibrium in the financial and economic space. In this article, we'll explore this concept in further detail and ask how this will impact on consumers and businesses alike.
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So what is the internet of value and how will it change things?
In simple terms, the Internet of Value refers to an online space in which individuals can instantly transfer value between each other, negating the need for middleman and eliminating all third-party costs. In theory, anything that holds monetary or social value can be transferred between parties, including currency, property shares and even a vote in an election.
From a technical perspective, the Internet of Value is underpinned by blockchain, which is the evolutionary technology that currently supports digital currency. This technology has already disrupted businesses in the financial services and entertainment sectors, while it is now evolving to impact on industries such as real estate and e-commerce.
What impact will the Internet of Value on the markets that its disrupts?
In short, it will create a more even playing field between brands, consumers and financial lenders, as even high value transactions will no longer have to pass through costly, third-party intermediaries to secure validation. This is because blockchain serves as a transparent and decentralised ledger, which is not managed by a single authority and accessible to all.
This allows for instant transactions of value, while it also negates the impact of third-party and intermediary costs.
What will this mean for customers and businesses?
From a consumer perspective, the Internet of Value represents the next iteration of the digital age and has the potential to minimise the power of banks, financial lenders and large corporations. In the financial services sector, the Internet of value will build on the foundations laid in the wake of the great recession, when accessible, short-term lenders filled the financing void that was left after banks choose to tighten their criteria.
Businesses and service providers will most likely view the Internet of Value in a different light, however, as this evolution provides significant challenges in terms of optimising profit margins and retaining their existing market share. After all, it's fair to surmise that some service providers (think of brokers, for example) would become increasingly irrelevant in the age of blockchain, while intermediaries that did survive would need to seek out new revenue streams.
The precise impact of the Internet of Value has yet to be seen, of course, but there's no doubt that this evolution will shake up numerous industries and marketplaces in the longer-term.
