Flavio Briatore Net Worth 2025: From F1 Scandals to a $400 Million Fortune
In 2025, Italian entrepreneur and Formula One power broker Flavio Briatore’s net worth is estimated at $400 million, making him one of the wealthiest — and most controversial — figures in global motorsport. Once the mastermind behind Michael Schumacher’s early success at Benetton and Fernando Alonso’s world titles with Renault, Briatore has built his fortune through a mix of Formula One deals, luxury resorts, fashion ventures, and his Billionaire lifestyle brand.
But his legacy is more complicated than money. From fraud convictions in the 1980s to the infamous 2008 Singapore Grand Prix “Crashgate” scandal, Briatore’s career has veered between brilliance and notoriety. Today, he is back in the F1 spotlight as an advisor to Alpine, showing that even after exile, few operators have his staying power.
Early Life and First Fortune
Born in Verzuolo, Italy, in 1950, Briatore grew up the son of schoolteachers. After a shaky education and a series of small jobs, his fortunes changed when he connected with Luciano Benetton, founder of the fashion giant. Briatore spearheaded Benetton’s U.S. expansion, taking a personal cut from franchise deals that quickly made him a multi-millionaire before Formula One came calling.
Formula One Glory and Scandal
Briatore entered F1 in the late 1980s and rapidly climbed to team boss at Benetton. His gamble on a young Michael Schumacher delivered two Drivers’ Championships (1994, 1995) and a Constructors’ title. Later, at Renault, his backing of Fernando Alonso brought more world titles (2005, 2006).
But Briatore’s success came with controversy. Allegations of cheating followed Benetton in the 1990s, and in 2009, the Singapore race-fixing scandal saw him banned from F1 events — a ban overturned in French court. The saga cemented his reputation as both a genius dealmaker and the sport’s ultimate rule-bender.
Billionaire Lifestyle Business Empire
Flavio Briatore’s $400 million net worth is reflected in a lifestyle that fuses Mediterranean glamour with international reach. He divides his time between Monte Carlo, London, and Sardinia, where his villas overlook some of Europe’s most exclusive coastlines. Property experts value his Sardinian estate in Porto Cervo at around $25–30 million, a figure in line with Sotheby’s International Realty listings for the region. In Monaco, his apartment is thought to be worth at least $10–15 million, placing him firmly among the principality’s ultra-wealthy elite.

Flavio Briatore at his Monaco residence — one of several luxury properties owned by the Italian businessman, whose net worth is estimated at $400 million in 2025.
Beyond Europe, Briatore owns the Lion in the Sun resort in Malindi, Kenya, valued near $7 million, where he has hosted celebrities and business figures seeking privacy on the Indian Ocean coast. His controversial 63-meter superyacht Force Blue, valued at more than $20 million, remains a symbol of his larger-than-life persona—often moored along the French Riviera during the Formula One season. These assets are not just investments; they are backdrops to Briatore’s brand of flamboyance that has always blurred the line between sport, business, and celebrity culture.
But Briatore’s life is not defined only by yachts and villas. His marriage to Italian television presenter Elisabetta Gregoraci in 2008, and the birth of their son Nathan Falco in 2010, gave a more personal dimension to his otherwise high-octane lifestyle. Though the couple divorced in 2017, they have remained on cordial terms and are often seen co-parenting Nathan between Monte Carlo and Italy. Friends close to the family describe Briatore as doting and protective, determined that his son grows up grounded despite the glare of his father’s fortune and notoriety.

Lion in the Sun, Flavio Briatore’s exclusive resort in Malindi, Kenya — part of his international property and hospitality portfolio that contributes to his $400 million net worth.
It is this balance—between the indulgence of superyachts and nightclubs like his Billionaire Club brand, and the quieter role of fatherhood—that makes Briatore’s lifestyle both complex and compelling. For all the headlines about luxury and scandal, he has tried to present himself not only as the archetypal jet-set tycoon but also as a man shaped by family ties and responsibility.
Personal Life
Briatore’s personal life has often been as newsworthy as his business dealings. He has been linked to Naomi Campbell and Heidi Klum, with whom he fathered daughter Leni Klum. In 2008, he married model Elisabetta Gregoraci, with whom he has a son, before divorcing in 2017. Now in his seventies, Briatore remains a fixture of European celebrity culture, spotted frequently at his Sardinian resort.
Current Role in F1
Despite his past scandals, Briatore is back at the heart of Formula One in 2025 as a senior advisor to Alpine F1, guiding driver strategy and helping steer the team’s future. His presence has reignited debate: is he a necessary fixer or an outdated relic of a wilder F1 era?
Flavio Briatore Net Worth Breakdown
Source of Wealth | Estimated Value |
---|---|
Formula One Career & Deals | $120M |
Billionaire Lifestyle Brand | $90M |
Real Estate & Resorts | $70M |
Fashion (Benetton & Couture) | $50M |
Other Investments | $70M |
Total Net Worth (2025) | $400M |
Final Take
Flavio Briatore’s wealth and reputation are two sides of the same coin: lavish, controversial, resilient. With a net worth of $400 million in 2025, he remains one of Formula One’s most influential — and divisive — operators. For fans and critics alike, Briatore is proof that in F1, scandal and success often ride in the same fast lane.
People Also Ask
Why was Flavio Briatore banned from F1?
Because of his role in the 2008 Singapore Grand Prix crash scandal, though the ban was later overturned in court.
How many children does Flavio Briatore have?
Two — Leni Klum (with Heidi Klum) and a son with ex-wife Elisabetta Gregoraci.
Did Flavio Briatore date Naomi Campbell?
Yes, they had an on-and-off relationship in the late 1990s.
What is Flavio Briatore doing in 2025?
He is an advisor to Alpine F1, focusing on driver development and strategy.
